---
title: "Send in-app purchase events to Amplitude"
description: "Use in-app purchase event in Amplitude's product analytics to find patterns in customer behavior and inform marketing strategies."
---

# Track in-app purchase events in Amplitude

Use in-app purchase event from iOS and Android in Amplitude to find patterns in customer behavior and inform marketing strategies.

[Request a demo](/talk-to-sales)
[View the docs](https://docs.revenuecat.com/docs/amplitude)

## Use the Amplitude integration to:


### Follow cohorts
Follow a cohort throughout their lifecycle to realize overarching trends.

### Identify customer paths
Measure the path of a user from marketing material to the purchase of a subscription

### Connect product usage to purchases
Track customers based on specific actions, such as watching a specific episode of a show after subscribing.


## Events

Using our Amplitude integration you can connect the following events:

## Resources Related to Amplitude

Content to help you make the most of this RevenueCat Integration.

## Increasing trial rate 2-3X using Amplitude Integration

“Thanks to the events sent by RevenueCat to Amplitude, we have been able to iterate very fast on our conversion funnels and pricing models, leading to a 2x-3x growth of our ARPU since the first integration.” - PhotoRoom App

[Learn Case Study](/customers/photoroom/)

## PhotoRoom: Better decision making with better analytics

“Amplitude was an obvious choice for product analytics. We send all our purchase data to Amplitude through the RevenueCat integration so that everyone on our team has ownership and access to accurate analytics for product related growth projects.” - Foodvisor App

[Learn Case Study](/customers/foodvisor/)

## Ready to grow?

Our entire suite of features comes standard and it's free to get started.

[Start for free](https://app.revenuecat.com/signup)
[Talk to sales](/talk-to-sales)