---
title: "Win-back Campaigns & Churn Prevention"
description: "Re-activate churned users and boost lifetime value with data-driven, personalized win-back campaigns and automated triggers."
---

*Win-back & Churn *

# Protect your revenue & time with automated retention campaigns

Trigger personalized campaigns across every channel, catch users before they cancel, and turn churn into a growth lever.

[Get started](https://app.revenuecat.com/signup)
[Talk to us](/book-a-demo)

Trusted by: OpenAI, Runna, VSCO, Notion, Ladder

## Drive retention with data-fuelled campaigns

Automate smart lifecycle campaigns triggered by real time data and connected to the tools you already use. 

1. **Key event triggers**
   Get real-time data on evens like cancellations, billing issue, and downgrades.

2. **Real-time action**
   Key events are shared in real time to your marketing stack to trigger smart communications.

3. **Custom campaigns**
   Deliver personalized messages via email, push, or in-app to reduce churn and win-back users.


## Plug in to a suite of integrated retention tools 


## Pre-built data integrations to your lifecycle tools

Native integrations with leading messaging and ad platforms. Send normalized, real-time subscription events to Airship, Iterable, Clevertap, Braze, OneSignal, and more — or any destination with Webhooks

[See all integrations](/integrations)

## An in-app UI to automate cancellation requests and offers

A customizable in-app subscription management interface, launched with a single line of code. Intercept cancellations with contingent promotional offers, collect exit feedback, and automate common support tasks.

[Learn about Customer Center](/feature/customer-center)

## Retain users more profitably with winback on the web

Direct win-back campaigns to a hosted web checkout that seamlessly unlocks access in-app. 

Create a no-code Web Paywall Link, share it via an email or SMS campaign and drive churned users to redeem their win-back offer on the web.

[Learn about Web Billing](/feature/web-billing)

## One source of truth for every user, on every platform

Effective win-back campaigns depend on accurate, real-time data. RevenueCat normalizes subscription data across iOS, Android, and web so it looks the same regardless of store — giving you a consistent, reliable data for every customer across your tools.

## Ready to grow?

Our entire suite of features comes standard and it's free to get started.

[Start for free](https://app.revenuecat.com/signup)
[Talk to sales](/talk-to-sales)