Applica is a mobile growth partner for subscription apps. We design and operate growth systems across acquisition, product, and monetization to increase LTV and reduce CAC.
50+ Tier-1 apps since 2022 in FinTech, EdTech, and WellTech, including Fabulous, Drops, EF Hello, and AirHelp. $13M+ in incremental revenue, 500+ growth experiments.
Strongest on paywall and pricing experimentation, subscription funnel CRO, paid UA with reconciled attribution, and fixing the gap between RevenueCat, your MMP, and your product analytics.
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“Applica Agency is more knowledgeable in this area than most other providers we’ve used in the past.”