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The State of Subscription Apps in 10 minutes: lessons, trends, and benchmarks for 2026
Essential insights from the world’s largest subscription app dataset
RevenueCat blog
Your app is perfectly optimized. That’s why nobody remembers it.
When every app copies the same playbook, the only advantage left is meaning something.
Understanding Google Play’s Billing Choice: a complete guide to offering alternative billing
Billing Choice comes down to two decisions — who renders the choice screen and where payment happens — over one shared setup and one mandatory sale report.
Move your rating prompt out of onboarding — or risk rejection
Apple is rejecting apps that ask for ratings during onboarding.
Monthly plans might be your best option
The hidden cost of long commitment periods
He turned down 75K for his app with 12K in sales. It hit $1M two years later.
Eric Duffett had done $12,000 in total sales when a company offered $75,000 for his side-project golf app — and told him they'd crush him if he said no.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
Why we removed “always decline” as a refund preference
"Always decline" refunds is gone from RevenueCat. Here's why it was working against you.
Launch Party June ’26: The New Features You Should Know
A recap (and videos) of our latest launch party demos.
Introducing the RevenueCat Codegen Gradle Plugin: type safe entitlements and offerings on Android
In this article, you'll explore RevenueCat's Codegen Gradle plugin, which generates product data code automatically.
How to build a reactivation strategy that actually works
Most apps treat cancellation as the end of the relationship. It's actually step zero of reactivation.
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WWDC26: What’s new for subscription apps
Monthly-billed annual plans, save offers at cancellation, and team sales – the StoreKit and App Store changes that actually move your business.
Don’t trust your Flutter app: verifying RevenueCat entitlements with the Firebase Extension
Anyone can patch isPremium to true and stream your premium content for free — here's how to verify RevenueCat entitlements properly with Firebase.
How to build a “name your price” paywall
A custom RevenueCat paywall that lets users choose their own price while unlocking the same premium entitlement.
Want to see how RevenueCat can help?
“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”
Olivier Lemarié, Photoroom