RevenueCat blog

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Web vs in-app subscriptions: Web subscriptions result in 6% drop in takehome revenue

🚨 Update (May 28 2025): New trial completion data for our big IAP vs web experiment

Jacob Eiting
Rik Haandrikman
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A Series of Unique Vibe Coding Catfes, Starting with Grand Central Station
Company

A Series of Unique Vibe Coding Catfes, Starting with Grand Central Station

Ship It with Coffee – RevenueCat Vibe Coding Catfe Tour in NY, Paris, and Tokyo

Rik Haandrikman

Rik Haandrikman

June 13, 2025

What the best subscription apps get right about paywalls
Growth

What the best subscription apps get right about paywalls

Growth expert Rosie Hoggmascall shares how to price, personalize, and win trust.

Daphne Tideman

Daphne Tideman

June 12, 2025

Why cross-platform isn’t the compromise it used to be
Growth

Why cross-platform isn’t the compromise it used to be

Charlie Cheever on how React Native and Expo are making app development faster, better, and more unified.

David Barnard

David Barnard

June 11, 2025

Server-driven UI SDK on Android: how RevenueCat enables remote paywalls without app updates
Engineering

Server-driven UI SDK on Android: how RevenueCat enables remote paywalls without app updates

Learning server-driven UI by exploring RevenueCat's Android SDK.

Jaewoong Eum

Jaewoong Eum

June 11, 2025

Announcing RevenueCat Paywalls ‘v2’ GA – Fully native, free, high‑performance paywalls
Growth

Announcing RevenueCat Paywalls ‘v2’ GA – Fully native, free, high‑performance paywalls

Built to help you move fast — design, test, and optimize native paywalls with zero code and full control

Rik Haandrikman

Rik Haandrikman

June 09, 2025

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Growth

Annual subscriptions for apps: The pros and cons

They boost cash flow and retention, but annual plans aren’t a universal win. Daphne Tideman explores when they help, and when they hurt.

Daphne Tideman

Daphne Tideman

June 06, 2025

How subscription apps can become painkillers
Growth

How subscription apps can become painkillers

A case study of Welltory and Mimo’s journey to becoming painkillers for their users

Daphne Tideman

Daphne Tideman

June 05, 2025

How to turn freemium users into loyal subscribers
Growth

How to turn freemium users into loyal subscribers

Why freemium can be your strongest growth engine, if you design it to convert

Alice Muir Kocourková
Why We’re Throwing $75K (and a Lot of Love) at Bolt’s World-Record Hackathon
Growth

Why We’re Throwing $75K (and a Lot of Love) at Bolt’s World-Record Hackathon

RevenueCat Joins Bolt’s World’s Largest Hackathon with $75K in Prizes

Rik Haandrikman

Rik Haandrikman

June 02, 2025

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How to add subscriptions to a Bolt-generated Expo app
Engineering

How to add subscriptions to a Bolt-generated Expo app

Want to add in-app subscriptions to your Bolt app? This guide shows how to build a working paywall UI using prompts only, then integrate RevenueCat to handle real purchases and entitlements on Android using EAS Build.

Perttu Lähteenlahti
Why teaching.com swapped free trials for guarantees (and won)
Growth

Why teaching.com swapped free trials for guarantees (and won)

A 30-day guarantee turned out to be a smarter offer.

David Barnard

David Barnard

May 28, 2025

Why creative fatigue is killing your ROAS
Growth

Why creative fatigue is killing your ROAS

Why ad algorithms punish slowness on creative testing and what you can do about it.

David Vargas

David Vargas

May 28, 2025

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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