Growth blog posts

AltStore and the future of 3rd-party App Stores: An in-depth look with founder Riley Testut
Latest Post

AltStore and the future of 3rd-party app stores: Q&A with founder Riley Testut

Exploring the challenges and innovations behind the EU's first third-party iOS App Store in the wake of new Apple regulations.

Peter Meinertzhagen

Peter Meinertzhagen

July 17, 2024

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Using web-to-app to go from 0-1 with your paid user acquisition
Using web-to-app to go from 0-1 with your paid user acquisition
Growth

Using web-to-app to go from 0-1 with your paid user acquisition

It’s one piece on your way to profitable growth.

Marcus Burke

Marcus Burke

July 11, 2024

How to be innovative
How apps can innovate
Growth

How apps can innovate

Innovation isn't accidental, it's designed.

Peter Meinertzhagen

Peter Meinertzhagen

July 08, 2024

How to win back churned customers
How to win back lost customers
Growth

How to win back lost customers

A beginner's guide to win-back campaigns from Aperture's Hannah Parvaz

Hannah Parvaz

Hannah Parvaz

June 27, 2024

Sebastian Röhl, HabitKit, Sub Club podcast
“The first idea isn’t really that important… just start moving and build anything.” — Sebastian Röhl, HabitKit
Growth

“The first idea isn’t really that important… just start moving and build anything.” — Sebastian Röhl, HabitKit

Sebastian Röhl shares his journey from a corporate job to indie app success with HabitKit on the Sub Club podcast.

David Barnard

David Barnard

June 26, 2024

AdAttributionKit: What subscription apps need to know
AdAttributionKit: What subscription apps need to know
Growth

AdAttributionKit: What subscription apps need to know

Is this a meaningful successor to SKAdNetwork?

Peter Meinertzhagen

Peter Meinertzhagen

June 25, 2024

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Retargeting ads: An overlooked tactic for winback & reactivation
Growth

Retargeting ads: An overlooked tactic for winback & reactivation

A relatively easy but overlooked way to win back and reactivate churned users.

Cameron McAllister

Cameron McAllister

June 19, 2024

8 things Microsoft can teach us about building successful subscription apps
Growth

8 things Microsoft can teach us about building successful subscription apps

With some of the best monetized productivity apps on the App Store, what can startups learn from the biggest company in the world?

Peter Meinertzhagen
Asya Paloni, Welltory, on the Sub Club podcast.
“I think that people have the misconception of innovation being spontaneous” — Asya Paloni, Welltory
Growth

“I think that people have the misconception of innovation being spontaneous” — Asya Paloni, Welltory

What to do when there are no jobs to be done, how to build innovative features, and why copying Duolingo’s engagement strategy probably won’t work for your app.

David Barnard

David Barnard

May 29, 2024

Grow your app with RevenueCat: An intro for app marketers
Growth

Grow your app with RevenueCat: An intro for app marketers

Your job is to grow your app and it's our job to make that possible.

Francie Fernandes

Francie Fernandes

May 23, 2024

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Sarah Karam on the Sub Club podcast
“Developers who take that time to understand [Android] is a different platform…reap a lot more rewards” — Sarah Karam, Google
Growth

“Developers who take that time to understand [Android] is a different platform…reap a lot more rewards” — Sarah Karam, Google

Insider tips for building better, more profitable Android apps

David Barnard

David Barnard

May 20, 2024

How the Microsoft 365 team optimizes their apps for the app stores and the top paywall optimization tips for enterprise apps and start-ups
“The [experiments] that have really worked are very bare bones” — Ramit Arora, Microsoft
Growth

“The [experiments] that have really worked are very bare bones” — Ramit Arora, Microsoft

How the Microsoft 365 team optimizes their apps for ASO and monetization.

David Barnard

David Barnard

May 15, 2024

Content marketing for apps: Seven lessons we can learn from MySwimPro
Content marketing tips for apps: Seven lessons we can learn from MySwimPro
Growth

Content marketing tips for apps: Seven lessons we can learn from MySwimPro

It takes time and a lot of hard work, but content, and the community that builds up around it, can help drive long-term sustainable growth.

Peter Meinertzhagen

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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