|Free Until You Ship||Free Forever|
|Apple Search Ads Dashboard|
|Attribution Source Tracking|
|Included Monthly Tracked Revenue|
|Base||$10,000 MTR||$20,000 MTR||$100,000 MTR|
|$20k - $50k MTR||$7 per $1,000 MTR|
|$50k - $100k MTR||$6 per $1,000 MTR|
|$100k - $150k MTR||$6 per $1,000 MTR||$4 per $1,000 MTR|
|$150K - $500k MTR||$5 per $1,000 MTR||$4 per $1,000 MTR|
|$500k+ MTR||Volume Discounts|
MTR stands for monthly tracked revenue. It's the amount of revenue tracked by RevenueCat (in USD, and before the platform cut) during a one month billing period. This includes paid subscriptions, renewals, and one-time purchases.
Each plan includes a base MTR. On Analyze and Grow plans, overages are automatically charged if you exceed the included base MTR. Overages scale down as your MTR goes up.
Here's an example:
If your app makes $62,000 in a month and you're on the Analyze Plan, you'd be charged $119 base + ($7 x 30) + ($6 x 12) = $401. If you were on the Grow Plan and your app made this same amount, you'd be charged the base of $499 with no overages.
See our Fair Billing Policy for more info on how overages are calculated.
We want to help you make more money, we really do! However, RevenueCat is not a payment processor, so we aren't taking a cut of any payments. Our pricing is structured around the revenue we track because it gets more expensive for us to support larger apps. With our pricing tiers, we hope to provide enough value through features that any paid plan will drive more revenue for you than you pay to RevenueCat. If not, our Build plan provides all the backend infrastructure to run a best-in-class subscription business, up to $120K/yr, completely free, forever.
Our goal is to help you take advantage Apple's and Google's 1-year cut reductions as well as the benefits of moving subscriptions to less costly platforms like Stripe. This ensures we aren't disincentivized from making that happen.
Nope! You can integrate RevenueCat with your app on the free Build plan.
No, RevenueCat is not a payment processor. You'll still get paid normally by Apple or Google.