The behavioral design behind a 12% ARPU increase at ASL Bloom
- Growth
How Applica redesigned onboarding to bridge the gap between user goals and app value
RevenueCat author Jason Gossett
Author’s posts
The MaxDiff method: A smarter way to test paywall value propositions
- Growth
At Applica, we’ve run countless paywall experiments, and this method consistently helps us understand what matters most to users.
How Applica redesigned Five Minute Journal’s onboarding to boost ARPU by 20%
- Growth
How an onboarding experiment, designed by Applica, using the Jobs-to-be-Done framework helped improve engagement and revenue