NEW Incomplete Periods in Charts

TL;DR

Charts now support distinct styling for incomplete periods to make analyzing your data as easy as possible. Periods for which not all data has been collected yet will be styled with dashed lines and semi-transparent areas based on the chart type, and the corresponding cells in the data table will have a hashed overlay.

How incomplete periods work

For charts which are cohorted by event date, such as Active Subscriptions, MRR, and Revenue; the incomplete period is simply a function of the current day, where the current day/week/month/year is the incomplete period.

For charts which are cohorted by a customer's first seen date, such as our Realized LTV charts; the incomplete period is a function of the current day and the specified Customer Lifetime, so that you can quickly see whether a period has had enough time to reach full maturity to be comparable with prior periods.

NOTE: Conversion charts do not currently support visualizing incomplete periods, but will in the near future.

Learn more

To dive deeper into how incomplete periods work, and how to use them to make decisions for your business, check out our docs.