David Barnard - page 4

Author’s posts

• How to raise prices (the right way) — Podcast with Reid DeRamus, Substack

  • Growth

  Reid DeRamus unpacks the nuanced strategy behind raising prices and keeping subscribers happy.

  

• Are you willing to break the rules to succeed? — Steve P. Young, App Masters

  • Growth

  And why many of the top apps in your category probably are.

  

• Mistakes, monetization, and millions — Podcast with Vince Mayfield

  • Growth

  When growth meets grit: how TalkingParents grew to $10m ARR.

  

• What it takes to succeed with paid user acquisition — Podcast with Thomas Petit

  • Growth

  Set goals before you start, understand your users, and get radical with your creative testing.

  

• Achieving mission & profit with freemium — Podcast with Erin Webster-Shaller and Paul Apollo, Lose It!

  • Growth

  Lose It!'s winning strategy for growing to 50 million users organically and turning free users into subscribers.

  

• How Hevy tipped the scales: Insights on reaching two million downloads with Guillem Ros

  • Growth

  Guillem discusses the app's rapid growth without paid marketing, the power of community, and their unconventional pricing strategy.

  

• How Headspace optimized revenue by gating content — Shreya Oswal and Keya Patel, Headspace

  • Growth

  In this episode, Shreya and Keya explore Headspace's freemium model evolution, mission-monetization balance, and the power of incentive-free referral programs.

  

• Hitting 2M downloads without funding, employees, or learning to code — Ania Wysocka, Rootd

  • Growth

  On this episode: the one small tweak that increased revenue 5X, growing an app organically, and how hiring an ASO consultant actually tanked downloads.

  

• Product lessons from a profitable, $20M ARR subscription app — Jesse Venticinque, Fitbod

  • Growth

  Jesse Venticinque tells us why we should listen more to non-subscribing users and why word-of-mouth should be core to your growth.

  

• Want a big community? Work out your freemium strategy — Podcast with Shaun Steingold of Momentum Labs

  • Growth

  Offering a free trial? According to Shaun Steingold, you might want to rethink your approach.

  

• How to leverage ASO for app growth in 2023 — Podcast with Ariel Michaeli, Appfigures

  • Growth

  As app stores become increasingly crowded, leveraging App Store Optimization (ASO) is essential for subscription apps looking to maximize growth.

  

• Alice Muir podcast: “That’s what CRM is all about, giving people that extra nudge in the right direction”

  • Growth

  In this episode of the Sub Club podcast, Alice shares her top lifecycle optimization tip that even the biggest apps are missing.