“Content marketing is a long-term thing… You’re building brand and trust” — Fares Ksebati, MySwimPro
- Growth
On the podcast we talk with Fares about how to build your own content marketing machine.
RevenueCat author David Barnard - page 5
Author’s posts
![“Content marketing is a long-term thing… You’re building brand and trust” — Fares Ksebati, MySwimPro]()
![“If you’re contemplating a freemium model, there’s going to be pain in the beginning” — Paul Ganev, Surfline]()
“If you’re contemplating a freemium model, there’s going to be pain in the beginning” — Paul Ganev, Surfline
- Growth
On the Sub Club podcast Surfline's Paul Ganev discusses why you should be calculating SAM not TAM and how to make freemium work.
![“If people pay, that’s a strong signal you’ve built something valuable” — Kenneth Schlenker, Opal]()
“If people pay, that’s a strong signal you’ve built something valuable” — Kenneth Schlenker, Opal
- Growth
Scaling to $5M in ARR on paid ads, positive and negative results from 121 A/B tests, and why they still haven’t built an Android app.
![“Tell stories that focus on differentiation… almost exclusively” — Matthew Panzarino, ex-TechCrunch]()
“Tell stories that focus on differentiation… almost exclusively” — Matthew Panzarino, ex-TechCrunch
- Growth
What makes your app different, says TechCrunch's ex-Editor-in-Chief, is the key to cutting through the noise.
![“If you don’t have a product that people want, then nothing else matters” — Phil Carter, Elemental Growth]()
“If you don’t have a product that people want, then nothing else matters” — Phil Carter, Elemental Growth
- Growth
Phil Carter breaks down his formula for building a successful subscription app business.
![“We went from 0 to $1M ARR, not focusing on revenue but product iteration” — Greg Stewart, Ladder]()
“We went from 0 to $1M ARR, not focusing on revenue but product iteration” — Greg Stewart, Ladder
- Growth
And how TikTok experimentation paved the way to 500% growth in 2023.
![Leveraging press and partnerships for user acquisition and credibility — Adam Allore, Wavve Boating]()
Leveraging press and partnerships for user acquisition and credibility — Adam Allore, Wavve Boating
- Growth
Adam Allore reveals partnership and PR strategies on the Sub Club podcast.
![“I love that constraints breed creativity. That’s the way I like to build a business.” — Aaron Foss, Nomorobo]()
“I love that constraints breed creativity. That’s the way I like to build a business.” — Aaron Foss, Nomorobo
- Growth
Discover the three growth hacks that propelled Nomorobo to an 8-figure exit in a decade
![Aperture’s Hannah Parvaz on profitably scaling performance marketing]()
Aperture’s Hannah Parvaz on profitably scaling performance marketing
- Growth
And why it begins with setting the right targets and methodically working through the funnel from the top down.
![Building the Berkshire Hathaway of consumer subscriptions — Podcast with Eric Crowley, GP Bullhound]()
Building the Berkshire Hathaway of consumer subscriptions — Podcast with Eric Crowley, GP Bullhound
- Growth
A look at what’s next: Regulatory battles, business transitions, and thriving amidst change.
![8 paywall test ideas to grow app revenue]()
8 paywall test ideas to grow app revenue
- Growth
It's not enough to build your paywall and hope that it'll convert — but even simple changes can bring huge returns.
![How to raise prices (the right way) — Podcast with Reid DeRamus, Substack]()
How to raise prices (the right way) — Podcast with Reid DeRamus, Substack
- Growth
Reid DeRamus unpacks the nuanced strategy behind raising prices and keeping subscribers happy.
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