Integrations /

Send in-app subscription events to Apple Search Ads

Better data, better decisions

✓ More accurately track subscriptions generated from Apple Search Ad campaigns and ad groups.

✓ Track trial conversions and renewals from campaigns – even without an app open.

✓ Follow your cohorts for months to know the long tail revenue generated by your campaigns.

✓ Check out our Apple Search Ads developer guide.

How RevenueCat Works

RevenueCat generates events for every useful subscription event:

Initial Purchase
Trial Started
Trial Converted
Trial Cancelled
Renewal
Cancellation

Integrations deliver those events to where you need them, how you want them.

Events are delivered even if users don't open your app. This allows you to truly understand your subscription business — independent of in-app events.

RevenueCat receives Apple and Android in-app purchase tokens, associates them with a user record, and ensures that it is tracked and kept up to date.

The data is de-duplicated, prices are computed, and a reliable picture of subscribers and revenue is created.