
The State of Subscription Apps 2025: The year AI ate everything
AI, hybrid monetization, and retention are reshaping subscription apps. Here’s what the data says.
AI, hybrid monetization, and retention are reshaping subscription apps. Here’s what the data says.
We analyzed 10,000+ apps to find out
Tracking, charting, and analyzing your ASA campaigns
How do these two frameworks differ, and what does this change mean for your app?
How subscription apps can use metrics to grow strategically
We analyzed 10,000+ apps to find out
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen nowRobbie Kellman Baxter on finding super users, subscription fatigue, and more
Customer data from RevenueCat, now inside Stripe
Google's $90M settlement with app developers
Zach Shakked shares everything he's learned from the past 8 years
Learn how to create a financially viable business with the award-winning app
Everything you need to know about this year's updates
Why it's a channel worth exploring to grow your app
“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”