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Announcing Shipaton 2026: Ship an app, win big, join the fun
Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30
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Building a lovable alien and a $1M ARR AI appBuilding a lovable alien and a $1M ARR AI app
Ajay Mehta explains how smart monetization and standout characters helped Tolan cut through the AI hype.
Why Your Apple Search Ads Attribution Is About to Spike—And What It Actually MeansWhy Your Apple Search Ads Attribution Is About to Spike—And What It Actually Means
How view-through attribution impacts your acquisition analytics
How four paywall redesigns boosted conversions and revenueHow four paywall redesigns boosted conversions and revenue
What actually worked when redesigning paywalls across fintech, gaming, and health.
Dare to test an ugly paywall? Here’s why you shouldDare to test an ugly paywall? Here’s why you should
Why stripping back design elements could be the key to better paywall performance.
Jacob and David break down the subscription app playbook for 2025Jacob and David break down the subscription app playbook for 2025
AI apps are earning more per subscriber, hybrid monetization is on the rise, and trial timing is more critical than ever.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
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The State of Subscription Apps 2025: The year AI ate everything
AI, hybrid monetization, and retention are reshaping subscription apps. Here’s what the data says.
How to use pricing research to price your app effectivelyHow to use pricing research to price your app effectively
Three proven pricing research methods to guide your strategy
Building sustainable growth loops and lasting habits — Anton Derlyatka, SweatcoinBuilding sustainable growth loops and lasting habits — Anton Derlyatka, Sweatcoin
Sweatcoin turned walking into a currency - but its real success comes from engineered virality and habit-forming design.
Daily Sub Club minisodes leading up to the State of Subscription Apps 2025Daily Sub Club minisodes leading up to the State of Subscription Apps 2025
Bite-sized insights from top app operators - dropping every day until the full report launch
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The ultimate guide to subscriber segmentation for appsThe ultimate guide to subscriber segmentation for apps
How to engage, convert, and retain app subscribers at every stage of their journey.
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Are subscription trials dead in South Korea? What developers need to know about the country’s new subscription rulesAre subscription trials dead in South Korea? What developers need to know about the country’s new subscription rules
South Korea’s updated regulations are redefining free trials and subscription renewals: What you should know
Is it time to stop offering free trials? Here’s why you should A/B test itIs it time to stop offering free trials? Here’s why you should A/B test it
Free trials can boost conversions, but they can also drain revenue. Should your app take the risk?
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