Featured Post
Announcing Shipaton 2026: Ship an app, win big, join the fun
Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30
Growth blog posts - page 15
Smart discounting strategies: When, why, and how to offer dealsSmart discounting strategies: When, why, and how to offer deals
Smart discounting strategies: Use deals to drive growth without risking your app’s profitability.
“Web-to-app gives you the ability to control the user journey and funnel more effectively” — Nathan Hudson, Perceptycs“Web-to-app gives you the ability to control the user journey and funnel more effectively” — Nathan Hudson, Perceptycs
From the web to your app: Insights on the rising web-to-app trend
How to tackle New Year’s subscription churnHow to tackle New Year’s subscription churn
Beat the New Year’s subscription hangover before it starts
The complete guide to SKAdNetwork for subscription appsThe complete guide to SKAdNetwork for subscription apps
Understanding Apple's privacy-first attribution
“A big market is great only if you can take a substantial share of it” — Patrick Falzon, The App Shop“A big market is great only if you can take a substantial share of it” — Patrick Falzon, The App Shop
On the podcast: estimating the revenue potential of an app, crafting an exit strategy, and why LTV is such a terrible metric.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
Effective testing strategies for low-traffic apps
Is A/B testing off the table? Let’s rethink experimentation.
The essential guide to paywalls for subscription appsThe essential guide to paywalls for subscription apps
Why your paywall may be costing you subscribers (and how to fix it)
The beginner’s guide to Apple win-back offersThe beginner’s guide to Apple win-back offers
Bring back lapsed customers with Apple win-back offers and RevenueCat
How a Golf App Doubled Revenue with Bold Bets — Alex Prasad, V1 SportsHow a Golf App Doubled Revenue with Bold Bets — Alex Prasad, V1 Sports
Why simplifying monetization transformed V1 Sports’ business
Subscribe to our newsletter
The 4 must-have lifecycle marketing campaigns to optimize revenueThe 4 must-have lifecycle marketing campaigns to optimize revenue
How subscription apps turn engagement into sustainable revenue
Subscribe to our newsletter
Cancellation flow best practices: Letting users go the right wayCancellation flow best practices: Letting users go the right way
With examples from Peloton, Audible, Strava and more
“With TikTok, good quality content can go viral from scratch.” — Joseph Choi, Viral App Founders“With TikTok, good quality content can go viral from scratch.” — Joseph Choi, Viral App Founders
How apps can leverage TikTok’s discovery power with viral content, micro-influencers, and shareable features.
Ready to grow?
Our entire suite of features comes standard and it's free to get started.