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Announcing Shipaton 2026: Ship an app, win big, join the fun
Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30
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20% of your churned users will come back – but are you ready?20% of your churned users will come back – but are you ready?
The question isn’t if reactivation works; it’s whether you’re set up to capture it.
She turned down $500k a year in brand deals to build trust. Result? A trial CVR of 68%.She turned down $500k a year in brand deals to build trust. Result? A trial CVR of 68%.
Nancy Anderson built a pre and postnatal fitness app to over a million users without lead magnets, a free trial, or a growth metric that could explain why it worked.
How to build a UA system when you're a one-person teamHow to build a UA system when you're a one-person team
What seven years and 125 apps taught me about running paid campaigns without a team.
Meet the RevenueCat AI ToolkitMeet the RevenueCat AI Toolkit
The AI Toolkit brings RevenueCat into the AI coding tools where app work already happens, so your agent can help set up subscriptions, integrate the Purchases SDK, build paywalls, check metrics, and debug purchases.
You shipped a subscription app with AI — so why does it feel like you’re losing?You shipped a subscription app with AI — so why does it feel like you’re losing?
The tools keep changing, but your North Star shouldn’t
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
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The three-week COVID pivot that saved an 11-year indie business
Daniel Kennett nearly lost his house, his car, and his friendships building his first indie business — and then spent 11 years quietly building another one.
Google I/O 2026: What’s New in Google Play and Play Billing Library 9.0Google I/O 2026: What’s New in Google Play and Play Billing Library 9.0
This article covers Google Play’s latest AI, billing, Play Console, analytics, and protection updates, including Play Billing Library 9.0.0 changes.
This is not a playbook: how Mimo grew customer LTV by 65%This is not a playbook: how Mimo grew customer LTV by 65%
Why optimizing one metric at a time leads to false wins — and what to do instead
Flexible Discounts for Web BillingFlexible Discounts for Web Billing
Create percentage-off discounts, promo codes, and win-back offers for your web subscribers.
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Announcing RevenueCat Kotlin Multiplatform SDK 3.0.0: a cleaner iOS setupAnnouncing RevenueCat Kotlin Multiplatform SDK 3.0.0: a cleaner iOS setup
In this article, you'll explore what changed in 3.0.0 and why, the new iOS architecture, and step-by-step migration guides.
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How to know if your free tier is generous enoughHow to know if your free tier is generous enough
Is your freemium tier just a trial in disguise?
A machine learning test doubled Life360’s top-tier subscriptions — without losing a single mid-tier userA machine learning test doubled Life360’s top-tier subscriptions — without losing a single mid-tier user
Giordano Contestabile ran a test that showed degrading Life360's free tier would drive massive revenue — and then the executive team yelled at him for even suggesting it.
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