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Announcing Shipaton 2026: Ship an app, win big, join the fun
Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30
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This is not a playbook: how Mimo grew customer LTV by 65%This is not a playbook: how Mimo grew customer LTV by 65%
Why optimizing one metric at a time leads to false wins — and what to do instead
Flexible Discounts for Web BillingFlexible Discounts for Web Billing
Create percentage-off discounts, promo codes, and win-back offers for your web subscribers.
Announcing RevenueCat Kotlin Multiplatform SDK 3.0.0: a cleaner iOS setupAnnouncing RevenueCat Kotlin Multiplatform SDK 3.0.0: a cleaner iOS setup
In this article, you'll explore what changed in 3.0.0 and why, the new iOS architecture, and step-by-step migration guides.
How to know if your free tier is generous enoughHow to know if your free tier is generous enough
Is your freemium tier just a trial in disguise?
A machine learning test doubled Life360’s top-tier subscriptions — without losing a single mid-tier userA machine learning test doubled Life360’s top-tier subscriptions — without losing a single mid-tier user
Giordano Contestabile ran a test that showed degrading Life360's free tier would drive massive revenue — and then the executive team yelled at him for even suggesting it.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
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Testing subscriptions on Compose Multiplatform: one test suite for iOS and Android
In this article, you'll work through a complete subscription testing setup for a Compose Multiplatform app.
Revenge of the brand manager: why ‘pretty’ ads fail at direct responseRevenge of the brand manager: why ‘pretty’ ads fail at direct response
Why you should be optimizing for live experience over aesthetics
Meet the subscription app pre-mortem: how to plan for failure before you shipMeet the subscription app pre-mortem: how to plan for failure before you ship
Why pessimistic planning leads to optimistic launches
A complete guide to migrating from Google Play Billing v7 to v8 (and preparing for v9)A complete guide to migrating from Google Play Billing v7 to v8 (and preparing for v9)
This article covers the Google Play Billing Library v7 to v8 migration timeline, removed APIs and replacements, updated connection/query/purchase flows, new v8–v8.3 behaviors, and how to prepare for v9.
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Meet Rico: Your tireless app growth advisorMeet Rico: Your tireless app growth advisor
Ask Rico what changed, what it means, and what to do next, right from RevenueCat or Slack.
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Build a paywall by describing what you wantBuild a paywall by describing what you want
Build and refine production-ready paywalls in seconds with RevenueCat’s Paywalls AI Editor.
The Hail Mary pitch that launched a #1 App Store hitThe Hail Mary pitch that launched a #1 App Store hit
Bria Sullivan pitched a focus timer to Hank Green at the end of a meeting that was already over — and it hit #1 on the App Store.
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