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Announcing Shipaton 2026: Ship an app, win big, join the fun
Shipaton 2026 — RevenueCat's global hackathon for mobile app builders, August 1 to September 30
Growth blog posts - page 17
The essential guide to TikTok Ads for subscription appsThe essential guide to TikTok Ads for subscription apps
Everything you would possibly need to know to unlock growth for your subscription app using TikTok Ads.
Here’s the full lineup for App Growth Annual 2024Here’s the full lineup for App Growth Annual 2024
A one-day event packed with insights and strategies from the leading voices in mobile app growth.
Apple’s fiscal calendar 2026 + payment datesApple’s fiscal calendar 2026 + payment dates
Stay in sync with Apple’s financial calendar and keep track of crucial payout dates
Net Promoter Score (NPS) for subscription apps: What you need to knowNet Promoter Score (NPS) for subscription apps: What you need to know
How to use customer feedback from NPS surveys to drive growth
Insights from Dilip Reddy on brand defense, ROAS, and scaling for Apple Search AdsInsights from Dilip Reddy on brand defense, ROAS, and scaling for Apple Search Ads
The impact of Apple Search Ads on organic search, how to save money on brand defense, and why ROAS shouldn’t be the only thing you optimize for.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
After the Ship: Why and how to launch your Ship-a-ton project on Product Hunt
Product Hunt is a great channel to find initial traction for your new app. Find out why and how to launch your app on Product Hunt, plus learn about a very special opportunity for Ship-a-ton projects
Get early access to a new subscription app benchmarking toolGet early access to a new subscription app benchmarking tool
Discover new growth opportunities for your app with the Subscription Value Loop benchmarking tool — powered by RevenueCat data.
“People are going web-to-app for the wrong reasons…” — Thomas Petit, Independent App Consultant“People are going web-to-app for the wrong reasons…” — Thomas Petit, Independent App Consultant
Discover the true potential of web-to-app beyond just avoiding fees. Reach new audiences, enhance B2B support, and tailor user journeys for greater success.
When is the best time to send a win-back offer?When is the best time to send a win-back offer?
Understanding the optimal timing for re-engaging users
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“Our users are everywhere, so we feel like our marketing should be everywhere” — Steven Meyers, Babbel“Our users are everywhere, so we feel like our marketing should be everywhere” — Steven Meyers, Babbel
Babbel's Steven Meyers on how the language-learning app finds success with traditional offline marketing channels.
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“Data in itself is not a value add.. It’s whether or not you’re turning it into meaningful insights” — Taylor Wells, News Corp“Data in itself is not a value add.. It’s whether or not you’re turning it into meaningful insights” — Taylor Wells, News Corp
Rethinking data: Key lessons from News Corp and Disney+ on effective analytics.
The pros and cons of web-to-app funnelsThe pros and cons of web-to-app funnels
Are web-to-app journeys a good fit for your app?
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