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The behavioral design behind a 12% ARPU increase at ASL Bloom
How Applica redesigned onboarding to bridge the gap between user goals and app value
Growth blog posts - page 9
Expanding from iOS to Android: A subscription app’s guide to Android
The majority of the world’s mobile users are on Android. What are the challenges and opportunities for iOS app companies?
RevenueCat at MAU 2024: Live Sub Club recording and Exclusive Events!
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Am I a trader? And other existential questions for developers
Making sense of App Store Connect's latest change from Apple's DSA compliance.
“You have so little time to capture somebody’s attention” — David Barnard, Weather Up
The interviewer becomes the interviewee as Charlie Chapman talks to David about lessons from a lackluster launch.
Four months after launching my app, someone offered to buy it: Here’s why I didn’t sell
Indie developer Eric Duffett takes us through the story of negotiating a deal on Shot Pattern (and what gave him the confidence to say no)
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
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Building an app business is hard
Eight app founders share the raw truths of building an app business — from adaptation to innovation.
Building mobile apps as side projects for fun, learning, and profit
Why app side projects are a win for everyone
Experts predict what’s going to happen with subscription apps in 2024
Innovation through AI, strategic approaches to user retention, and adaptation to regulatory changes are common themes.
“Content marketing is a long-term thing… You’re building brand and trust” — Fares Ksebati, MySwimPro
On the podcast we talk with Fares about how to build your own content marketing machine.
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How to launch your app: Tips, ideas, and campaigns for a successful launch
Tips and launch tactics from apps like CardPointers, Nomorobo, and Opal.
Apple’s response to the EU’s Digital Markets Act: What app developers need to know
Making sense of Apple’s sweeping changes to App Store policies in the EU
“If you’re contemplating a freemium model, there’s going to be pain in the beginning” — Paul Ganev, Surfline
On the Sub Club podcast Surfline's Paul Ganev discusses why you should be calculating SAM not TAM and how to make freemium work.
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“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”
Olivier Lemarié, Photoroom