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The behavioral design behind a 12% ARPU increase at ASL Bloom
How Applica redesigned onboarding to bridge the gap between user goals and app value
Growth blog posts - page 14
How to strengthen your subscription monetization strategy with CRM: a beginner’s guide
Too many apps neglect customer relationship management. This beginner's guide to CRM will prevent your app from being one of them.
Product lessons from a profitable, $20M ARR subscription app — Jesse Venticinque, Fitbod
Jesse Venticinque tells us why we should listen more to non-subscribing users and why word-of-mouth should be core to your growth.
Want a big community? Work out your freemium strategy — Podcast with Shaun Steingold of Momentum Labs
Offering a free trial? According to Shaun Steingold, you might want to rethink your approach.
The science of account structure in Apple Search Ads: How to do it right
A comprehensive guide to semantics-based and value-based approaches to account structure.
Three of the ways that Paired 4x’d revenues
From building the right team, diversifying your channels, to using influencers — here's how your startup can grow like Paired.
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
How to leverage ASO for app growth in 2023 — Podcast with Ariel Michaeli, Appfigures
As app stores become increasingly crowded, leveraging App Store Optimization (ASO) is essential for subscription apps looking to maximize growth.
How in-app monetization presents both a challenge and opportunity for publishers
And what are some of the strategies used by major publishers?
Alice Muir podcast: “That’s what CRM is all about, giving people that extra nudge in the right direction”
In this episode of the Sub Club podcast, Alice shares her top lifecycle optimization tip that even the biggest apps are missing.
Lessons from building a 70-person growth team — Podcast with Strava’s Jason van der Merwe
You know as well as we do that running an app business is chaotic. In this podcast, learn how to embrace the chaos like Jason van der Merwe.
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Why localization has been so important for kids app, Pok Pok
Localization has been critical to Pok Pok's global growth. Find out why from co-founder and CEO, Melissa Cash.
“I can’t speak enough to how important marketing automation is…” — Podcast with onX’s Ryan Watson
Plus: the TikTokification of video ads, increasing value with partnerships, and why influencer marketing should be a full-funnel tactic.
Is localization the next great growth opportunity for subscription apps?
With some countries seeing up to 31% YoY growth, now's the time to go international.
Want to see how RevenueCat can help?
“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”
Olivier Lemarié, Photoroom