Growth blog posts - page 8

Taylor Wells, News Corp, on the Sub Club podcast
Latest Post

“Data in itself is not a value add.. It’s whether or not you’re turning it into meaningful insights” — Taylor Wells, News Corp

Rethinking data: Key lessons from News Corp and Disney+ on effective analytics.

David Barnard

David Barnard

July 24, 2024

Follow for updates:
Hitting 2M downloads without funding, employees, or learning to code — Ania Wysocka, Rootd
Hitting 2M downloads without funding, employees, or learning to code — Ania Wysocka, Rootd
Growth

Hitting 2M downloads without funding, employees, or learning to code — Ania Wysocka, Rootd

On this episode: the one small tweak that increased revenue 5X, growing an app organically, and how hiring an ASO consultant actually tanked downloads.

David Barnard

David Barnard

May 31, 2023

How to strengthen your subscription monetization strategy with CRM: a beginner's guide
How to strengthen your subscription monetization strategy with CRM: a beginner’s guide
Growth

How to strengthen your subscription monetization strategy with CRM: a beginner’s guide

Too many apps neglect customer relationship management. This beginner's guide to CRM will prevent your app from being one of them.

Karan Tibdewal

Karan Tibdewal

May 19, 2023

Product lessons from a profitable, $20M ARR subscription app — Jesse Venticinque, Fitbod
Product lessons from a profitable, $20M ARR subscription app — Jesse Venticinque, Fitbod
Growth

Product lessons from a profitable, $20M ARR subscription app — Jesse Venticinque, Fitbod

Jesse Venticinque tells us why we should listen more to non-subscribing users and why word-of-mouth should be core to your growth.

David Barnard

David Barnard

May 17, 2023

Shaun Steingold podcast: Why freemium trumps the free trial
Want a big community? Work out your freemium strategy — Podcast with Shaun Steingold of Momentum Labs
Growth

Want a big community? Work out your freemium strategy — Podcast with Shaun Steingold of Momentum Labs

Offering a free trial? According to Shaun Steingold, you might want to rethink your approach.

David Barnard

David Barnard

May 03, 2023

The science of account structure in Apple Search Ads: How to do it right
The science of account structure in Apple Search Ads: How to do it right
Growth

The science of account structure in Apple Search Ads: How to do it right

A comprehensive guide to semantics-based and value-based approaches to account structure.

Anastasiya Starovoytova

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Three of the ways that Paired 4x revenues
Growth

Three of the ways that Paired 4x’d revenues

From building the right team, diversifying your channels, to using influencers — here's how your startup can grow like Paired.

Peter Meinertzhagen
How to leverage ASO for app growth in 2023 — Podcast with Ariel Michaeli, Appfigures
How to leverage ASO for app growth in 2023 — Podcast with Ariel Michaeli, Appfigures
Growth

How to leverage ASO for app growth in 2023 — Podcast with Ariel Michaeli, Appfigures

As app stores become increasingly crowded, leveraging App Store Optimization (ASO) is essential for subscription apps looking to maximize growth.

David Barnard

David Barnard

April 19, 2023

How in-app monetization presents both a challenge and opportunity for publishers
Growth

How in-app monetization presents both a challenge and opportunity for publishers

And what are some of the strategies used by major publishers?

Jonas Åström

Jonas Åström

April 11, 2023

Sub Club podcast episode with Alice Muir from Phiture
Alice Muir podcast: “That’s what CRM is all about, giving people that extra nudge in the right direction”
Growth

Alice Muir podcast: “That’s what CRM is all about, giving people that extra nudge in the right direction”

In this episode of the Sub Club podcast, Alice shares her top lifecycle optimization tip that even the biggest apps are missing.

David Barnard

David Barnard

April 05, 2023

Subscribe to our newsletter

Lessons from building a 70-person growth team — Podcast with Strava's Jason van der Merwe
Lessons from building a 70-person growth team — Podcast with Strava’s Jason van der Merwe
Growth

Lessons from building a 70-person growth team — Podcast with Strava’s Jason van der Merwe

You know as well as we do that running an app business is chaotic. In this podcast, learn how to embrace the chaos like Jason van der Merwe.

David Barnard

David Barnard

March 22, 2023

Why localization has been so important for kids app, Pok Pok
Why localization has been so important for kids app, Pok Pok
Growth

Why localization has been so important for kids app, Pok Pok

Localization has been critical to Pok Pok's global growth. Find out why from co-founder and CEO, Melissa Cash.

Peter Meinertzhagen

Peter Meinertzhagen

March 15, 2023

“I can’t speak enough to how important marketing automation is…” — Podcast with onX’s Ryan Watson
Growth

“I can’t speak enough to how important marketing automation is…” — Podcast with onX’s Ryan Watson

Plus: the TikTokification of video ads, increasing value with partnerships, and why influencer marketing should be a full-funnel tactic.

David Barnard

David Barnard

March 08, 2023

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
Read Case Study