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11 Lessons you’ll want to remember from App Growth Annual 2025
Scannable takeaways, snackable insights, and tactics you can ship tomorrow
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Enhance in-app purchase experiences with slide to unlock in Jetpack Compose
In this article, you’ll explore the open-source slide-to-unlock library, built by RevenueCat, and learn how to integrate it with RevenueCat’s in-app purchases in Jetpack Compose
Google Play’s AI revamp: What apps need to know (and do next)
AI-driven discovery, new subscription hubs, and curated spaces will change how apps get found and how they keep users.
What to know before you make your first growth hire for a subscription app
Hiring your first app growth role? Most founders get it wrong — here’s what actually matters
How to build a win-back campaign with RevenueCat Web Billing
Use RevenueCat Web Billing and Zapier to bring churned users backRevenueCat Web Billing win-back campaign
LinkedIn’s approach to product testing and growth, with VP of Product Management Ora Levit
How a billion-user platform keeps growing by listening to its members
The Sub Club Podcast
Interviews and deep dives with the experts behind the biggest apps in the world.
Listen now
Start here: a paywalls study guide
Get the download on everything you need to know about paywalls, all in one place
Mark your models as stable with the Compose runtime annotation library
In this article, we’ll look at how to address this issue using the new compose-runtime-annotation library.
7 smart ways to monetize low-intent users
Practical strategies to turn an overlooked segment into meaningful revenue
The creative volume trap in Meta ads
Why more Meta ads won't win you better results (and what to do instead)
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Don’t just solve a problem — solve it emotionally
Five levers to tap into your customer’s emotional motivators
App portfolios vs. single-app focus: Which strategy drives long-term success?
Why some developers double down on one app while others spread their bets
Why RevenueCat: The Essential Subscription Infrastructure for Growing App Businesses
RevenueCat is a cross-platform solution for leveraging in-app purchases and subscriptions. This article explains "Why RevenueCat"
Want to see how RevenueCat can help?
“RevenueCat enables us to have one single source of truth for subscriptions and revenue data.”
Olivier Lemarié, Photoroom