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The State of Subscription Apps in 10 minutes: lessons, trends, and benchmarks for 2026

Essential insights from the world’s largest subscription app dataset

Lorelei Whitman

Lorelei Whitman

March 19, 2026

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5 web-to-app funnel examples that actually convert
Growth

5 web-to-app funnel examples that actually convert

Learn what works (and why)

Daphne Tideman

Daphne Tideman

January 12, 2026

Building apps for an existing audience: why distribution is the new moat
Engineering

Building apps for an existing audience: why distribution is the new moat

The hardest part of building an app used to be… building the app. That's changed

Rik Haandrikman

Rik Haandrikman

January 12, 2026

How to add subscriptions to a Bolt app
Engineering

How to add subscriptions to a Bolt app

Learn how to monetize the app you created with Bolt using RevenueCat SDK and few lines of code.

Perttu Lähteenlahti

Perttu Lähteenlahti

January 09, 2026

Building animated custom Paywalls in Jetpack Compose
Engineering

Building animated custom Paywalls in Jetpack Compose

In this article, you'll explore how to build sophisticated "Day & Night" animated paywalls in Jetpack Compose.

Jaewoong Eum

Jaewoong Eum

January 09, 2026

How Jeff Morris drives growth and monetization in mobile
Growth

How Jeff Morris drives growth and monetization in mobile

On the podcast, I talk with Jeff about Tinder's $50 million paywall win. Why now is such a great time to build apps, and how hard paywalls can mislead you about product-market fit.

David Barnard

David Barnard

January 07, 2026

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Growth

How Peloton lost me after a price hike and what they could have done differently

9 practical retention lessons subscription apps can use during price increases

Daphne Tideman

Daphne Tideman

January 05, 2026

Reduce support time with auto-attached app diagnostics
Company

Reduce support time with auto-attached app diagnostics

Add app diagnostics to support emails automatically and resolve issues faster with full context.

Niklas Winkels

Niklas Winkels

December 31, 2025

Craft, Seasonality, and the Long Game
Growth

Craft, Seasonality, and the Long Game

On the podcast, I talk with Jordan about the power of seasonal business cycles, why refining your ad strategy can unlock growth, and how passion-driven apps can still find market fit without a huge marketing budget.

Charlie Chapman

Charlie Chapman

December 31, 2025

paywalls on the web
Paywalls now work on the web
Company

Paywalls now work on the web

Use the same paywalls on web and mobile, with one place to design, test, and update subscription flows.

Niklas Winkels

Niklas Winkels

December 31, 2025

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How Alper Taner Navigates the Evolving World of Mobile Growth
Growth

How Alper Taner Navigates the Evolving World of Mobile Growth

On the podcast I talk with Alper about the competitive advantage of ignoring (some) best practices, the risk of drawing false conclusions when researching competitor ads, and why poor metrics are just facts until proven problematic.

David Barnard

David Barnard

December 24, 2025

Understanding Google Play’s subscription lifecycle: a complete guide
Engineering

Understanding Google Play’s subscription lifecycle: a complete guide

You will break down the complete Google Play subscription lifecycle in depth.

Jaewoong Eum

Jaewoong Eum

December 22, 2025

introducing the test store
Monetize faster with RevenueCat Test Store by testing purchases without App Store or Play Console
Company

Monetize faster with RevenueCat Test Store by testing purchases without App Store or Play Console

Build and test real paywalls in minutes; no App Store Connect, no Play Console, no waiting. Test Store gives you realistic purchases with a single Test API key so you can ship monetization faster.

Niklas Winkels

Niklas Winkels

December 19, 2025

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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